Essex News

Community Feature: Lake Carolina

Categories: Essex Homes in Columbia SC, News | Posted: October 9, 2015 | No Comments »

ashland falls poolHow would you like to live in a neighborhood that feels like a quaint, small town? Lake Carolina, a master-planned community located in the northeast area of Columbia, South Carolina, is conveniently located to the Villages of Sandhills and Fort Jackson. Being located between I-20 and I-77 provides easy commutes to the Charlotte area, Shaw Air Force Base and Augusta.

Lake Carolina offers neighborhoods in multiple price points, as well as amenities that include a clubhouse, swimming pools, boating, fishing and the Town Center. Town Center is comprised of small businesses and local vendors where you can shop and dine without ever having to leave the community. Special highlights that are unique to Lake Carolina are the dogpark, walking trails, and miles of shoreline on the lake.

Lake Carolina has an on-site event planner who schedules activities such as Harbor Lights and the Wine & Food Festival. Also on the property are the Town Center Apartments, the YMCA, a daycare and three schools.ashland downes

Our three communities in Lake Carolina include:

Ashland Downes

Ashland Downes features all-brick homes priced from the $300,000s, making it perfect for those buyers looking for their dream home! These homes include granite countertops, ceramic tile, side-entry garages, open layouts, family-style kitchens and spacious bedrooms. In addition, the homes are located on large home sites with fantastic curb appeal.

Ashland Falls

Ashland Falls offers award-winning floor plans priced from the low $200,000s. To make your new house feel more like your home, Ashland Falls provides residents with plenty of outdoor activities to enjoy, including green space, walking trails, community parks and a swimming pool. 

Pinnacle Ridge

Featuring eight distinct floor plans priced from the high $100,000s, Pinnacle Ridge is also located in Lake Carolina. These affordable homes include a variety of upscale and energy-efficient features, such as granite countertops, tankless water heaters, nine-foot ceilings and beautifully landscaped yards with regular maintenance included. The Pinnacle Ridge model home is located at 308 Pinnacle Ridge Drive in Columbia.

Loving where you live is what everyone wants, not only their home, but also in their neighborhood. Lake Carolina is easy to love and is a wonderful blend of homeowners and home styles. Now is a great time to come and find out why Lake Carolina is a 10-time recipient of the prestigious Community of the Year award from the Great Columbia Sales and Marketing Council.

A furnished model home is open daily Monday through Saturday from 11 a.m. until 6 p.m. or Sunday from 1 until 6 p.m. For more information on Essex Homes at Lake Carolina, call Andy Brumbaugh at 803-360-2926 or click here.

To learn more any of the 30-plus neighborhoods that Essex Homes is building, please call 844-456-2020 or visit


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The Preserve at Rolling Creek Offers the Opportunity for Success

Categories: Essex Homes in Columbia SC, News | Posted: October 7, 2015 | Comments Off on The Preserve at Rolling Creek Offers the Opportunity for Success

new model home at Irmo, SC communityAre you interested in getting your children the best education possible? Well, look no further! The Preserve at Rolling Creek, one of our favorite communities in the Columbia area, is just minutes away from sought-after schools, including Spring Hill High School.

Spring Hill is one of the newest high schools and is the only all-magnet school in the area. Magnet schools have a reputation of being some of the best that students can attend without the expense of private school education. Spring Hill offers students five academies to excel in while learning core curriculum – Entertainment, Entrepreneurial, Engineering, Environmental Science and Exercise Science.

The school also offers a variety of different clubs and organizations that your children will love, such as Beta Club and DECA. As for athletics, Spring Hill students will be able to participate in High School League Sports at their zoned schools. In addition to the public school athletic eligibility, Spring Hill students are provided with selected club sports such as ultimate Frisbee, rowing, fencing, kayaking and more. The club sports are determined based on student interest. With the extracurricular activities and variety of educational opportunities, Spring Hill is fast becoming a great alternative for teenagers entering high school.

Thanks to the many different designs offered at The Preserve at Rolling Creek, we are sure to have the perfect fit for your family’s needs. The current phase at The Preserve is selling out quickly, meaning now is the time for buyers to purchase a home in this fantastic community at a great price point. Homes in this closeout phase are priced from the low $200,000s and only limited move-in ready opportunities remain. Don’t miss out on moving in now!

For those buyers that are in the planning stages of purchasing a new home, we are opening a brand new phase at The Preserve at Rolling Creek this fall! In this new phase, the Essex lineup will feature brand new plans, site options and feature selections. Stay tuned for more information as the first home sites come on the market and to ensure you get your first choice!

No matter which phase you decide to call home, you will have access to the exceptional Spring Hill High School, as well as the many community amenities. These include a pool, cabana and more than one mile of green space throughout, making relaxation easy. The Preserve at Rolling Creek is convenient to Lake Murray, restaurants, shopping and two cinemas. Columbiana Centre and Saluda Shoals Park are also only minutes away.

The Preserve at Rolling Creek has something for everyone in the time that you need! For more details on Spring Hill High School, click here. For more information regarding The Preserve at Rolling Creek community, contact Curtis Jones at 803-917-6199 or visit

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Choosing the Perfect Paint Color

Categories: News | Posted: October 5, 2015 | Comments Off on Choosing the Perfect Paint Color

Wakefield model home at TulllamoreWhen it comes to the perfect home, you have your Pinterest board to help you figure out exactly what you want. But when it comes to paint colors, do you spend as much time worrying about colors as you do on certain finishes in your home? Essex Homes would like to give you some tips for determining the perfect pallet to personalize your home.

Before planning your color scheme, take into account what the room will be used for. If the room will be used for social gatherings, you may want to make it a neutral or bright color to give off the the right amount of energy. Also, take into consideration the amount of windows a room has, because natural lighting may affect the paint color differently from room to room.

Always remember to test your color choice before using it all over. This is a big mistake that many people make when painting their new home. This is also a chance to go outside your comfort zone and test colors that you normally wouldn’t think of trying. This will help determine the different hues you choose to use in the home, as well as get a feel for the mood it will set for the room.

If you’re looking for a more dramatic appearance in your home, try using different paint finishes for a more textured appearance on a wall. Don’t be afraid to use more than one color; creating a monochromatic scheme in a room is a very modern look that can look very elegant as well. An accent wall is a great way to try a color on for size and will give a room a more dimensional feel.

At Essex Homes, we take pride in our construction process and the building of your new home, and we work with you in picking out your perfect color scheme. Feel free to give us a call anytime for any of our Charlotte, North Carolina or Columbia, South Carolina area communities at 844-456-2020 or visit us online

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Score Big with Essex Homes in October

Categories: Essex Homes in Columbia SC, Events, News, News, Promotions | Posted: October 1, 2015 | Comments Off on Score Big with Essex Homes in October

OctoberPromoDown, set, hut! In celebration of football season, Essex Homes is kicking off a new promotion available during the start of football season. Home buyers in the Columbia area will be able to stop in and have the chance to win big at any Essex Homes Sales Center starting today!

Prospective home buyers will be able to play paper football for a chance to win thousands of dollars, which can be used on design upgrades, high-end features or even off of the final cost of the home when they sign a contract this month. Prizes range in value from $1,000 to $10,000, and the prize is determined on how much is scored. Prospective home buyers, warm up, stretch out and head to any Essex Homes model home or sales center and test your skills today!

With more than 30 great communities in the Columbia area, Essex Homes is sure to have a home that will be a great fit for every family. Whether buyers are looking for a home near all of the recreation activities Lake Murray offers, within close proximity to Fort Jackson or the convenience of downtown, we have it all! Columbia-area homes range from the low $100,000s to more than $600,000 and include sought-after features such as open floor plans, first-floor guest suites or master retreats, casual dining spaces connected to chef-style kitchens and much more.

If you’re ready to kick off the season in a new home, be sure to stop in and talk to one of our great agents to find a home that is perfect for you. For more information regarding our new promotion, give us a call at 844-456-2020 or visit

*Promotion available for a limited time only on Essex homes in Columbia, South Carolina market. Prices subject to change without notice. Incentive not to be combined with any other promotion, offer or discount. Offer expires Nov. 30, 2015.

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Top Fall Decorating Tips for Your New Home

Categories: News, News | Posted: September 29, 2015 | Comments Off on Top Fall Decorating Tips for Your New Home

Fall Decor 3As the weather turns crisp and the leaves start to fall, we’re getting ready for the most beautiful season of all. Get out your pumpkins and faux autumn leaves as we take you through some design ideas for your home this season.

When replacing your summer center pieces, think of neutral colors, and try replacing flowers with some simple pinecones and natural colored leaves. If you’re willing to try new trends and go for a more outdoorsy look, try using some small, faux deer antlers. Antlers are becoming a big hit this season, and not just because hunting season is approaching; they have such a unique look and no two are the same.

While looking around your house, are you noticing empty shelves or a bare mantle? Try placing pumpkins that vary in size, shape and maybe even color on them. You can find pumpkins made out of all different materials, including plastic, glass or even natural vine pumpkins. Add in some vines or branches with autumn leaves and berries to accentuate the fall décor. Depending on the size of the space, you can add as little or as much as you like.

When decorating the front of your house and looking for something to put out on the porch or on the front door, a big trend in the past year has been using burlap in your wreath. Or, instead of hanging a wreath this year, try hanging a fall bouquet on the door. Mums come in various sizes and shades and are perfect for just a pop of color to accent your home. Also, placing some hay or straw outside your front door with pumpkins and a basket or two of fall colored flowers will give off the rustic feeling and memories of old hay rides.

If you still feel like your home just doesn’t look right, it might be time for a change. At Essex Homes, we have plenty of new homes available that are move-in ready for this fall season. It’s not too late to get ahead of the season with a new home. For more information on new homes in the Charlotte or Columbia areas, please call 844-456-2020 or visit

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Time is Running Out to Live the American Dream with Essex Homes

Categories: Essex Homes in Columbia SC, Events, News, News, Promotions | Posted: September 14, 2015 | Comments Off on Time is Running Out to Live the American Dream with Essex Homes

Live the American Dream with Essex HomesDon’t wait until it’s too late to start living the American dream. Our three level incentive program is coming to an end on Sept. 30th and we would hate for you to miss out on a great opportunity to earn up to $7,500 for your next home.

If you haven’t already heard of our Live the American Dream promotion, you won’t want to miss it. We are offering high-quality choices at an affordable price for your new home in Columbia, South Carolina. With three different levels of incentives, buyers have the option to customize as much as they want while spending as little as possible.

Home buyers will qualify for the Red incentive when they purchase a home from our Premier Series, which includes homes priced from the $120,000s. Home buyers that purchase from this series will receive blinds throughout the home, a refrigerator, washer and dryer, and a garage door opener.

When you purchase from our Classic or Prestige Series, you will be eligible for the White incentive. This incentive allows you to choose up to $5,000 worth of upgrades for your home. The Classic and Prestige Series homes begin in the $140,000s and offer you plenty to choose from. And, with this incentive, you’ll be able to upgrade to designer finishes!

When you purchase from our Signature and Executive series, you will truly be able to treat yourself. These homes start in the $200,000s and will qualify for a Blue incentive. With our Blue incentive, you will receive a $7,500 credit to use toward designer options in your home.

To distinguish what communities qualify for each incentive, you can review the list below. For more information regarding the Live the American Dream promotion, visit our website at or contact us at 844-456-2020.

Incentive cannot be used in conjunction with any other offers, incentives or discounts. Certain conditions and restrictions apply. Purchase agreements must be written on a home in the Columbia, SC market between 7/1/15 and 9/30/15. Prices, rates and terms subject to change without notice. See your Community Sales Manager for details. – See more at:


Premier Series

Allan’s Mill

Manchester Park

The Landings at Longview

Persimmon Hill



Classic Series

Ashland Grove

The Manors at Longview

Pinnacle Ridge

Rivers Station


Summer Pines

Prestige Series

Abney Hills

Ashland Falls

Barr Lake Prestige


Heritage Forest Prestige

Hunters Run

Indian River

The Estates at Longview

Kelsney Ridge

Larkin Woods

Manors at White Knoll

The Preserve at Rolling Creek

The Enclave at Silver Creek


Signature Series

Ashland Downes

Barr Lake Signature

Fox Meadow

Heritage Forest Signature

The Oaks at Summerlake

Woodcreek Crossing

Executive Series

Turner’s Pointe

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Own a New Essex Home Just Minutes from Fort Jackson

Categories: Essex Homes in Columbia SC, News, News | Posted: September 9, 2015 | Comments Off on Own a New Essex Home Just Minutes from Fort Jackson

new home near Fort JacksonWith more than thirty Columbia area new home communities, many conveniently located minutes from Fort Jackson, Essex Homes offers a variety of options for military home buyers and other families moving to the area for the first time. As an added bonus, Essex Homes offers military personnel and other local heroes a $2,000 bonus to use toward closing costs, upgrades or the purchase of their home as part of the Homes for Heroes promotion.

New homebuyers will enjoy knowing that our guarantee is to provide more home for less money, without compromising exceptional quality and details. Offering affordable new homes in many different styles and a broad range of square footages, we have the perfect home to fit your family. As an added benefit, all Essex homes are constructed with eBuilt technology so that every home runs at the highest level of energy efficiency, saving our homeowners hundreds of dollars each year.

One of our new home communities offering quick move-in opportunities near Fort Jackson is:

Allan’s Mill

Located in northeast Columbia off Clemson Road, only a few minutes from Fort Jackson, Allan’s Mill offers homes priced from the low $100,000s. This community is perfect for first-time buyers or those looking for an incredibly convenient location. Only minutes from the Villages at Sandhills, homebuyers can enjoy the quaint atmosphere of shopping store to store, outdoor dining and the convenience of being one-stop friendly. No hassle, no problem! With its inclusion in the Richland 2 School District, it is also perfect for families with young children. Nearby movie theaters, indoor sports complex and ice cream shop are the kids’ favorites, and may be favorites for a few big kids, too! The beautifully furnished model home is located at 212 Allan’s Mill Drive in Columbia, and is open Monday through Saturday from 11 a.m. to 6 p.m. and Sunday from 1 until 6 p.m. For more information, call Keiya Oliver at 803-439-6362 or visit

Kershaw County Communities – Convenient to Fort Jackson and Shaw Air Force Base

new model home at Kelsney Ridge in Elgin, SCEssex Homes has three communities that would be ideal for homebuyers working at Fort Jackson or Shaw Air Force Base located in the suburb of Elgin, South Carolina. All three communities are eligible for the USDA 100 percent financing program and Kershaw County taxes, which has the lowest tax rate in the area. Located just minutes from I-20, Highway 1 and the Villages at Sandhills, all offer the best in convenience in a beautiful rural setting.


Just starting out?
New homes priced from the low $100,000s.
For available homes and additional information for Wedgewood, call Cody Pressley at 803-201-7624.

Kelsney Ridge
Large home sites with fantastic views!
New homes priced from the $200,000s.
Contact Cynthia Robbins at 803-351-7605 or visit

Features galore!
New homes priced from the mid-$100,000s.
For more information, call Jessica Chase at 803-513-4494 or visit

For more information about any of the 30-plus Essex Homes communities, visit or call 844-456-2020.



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Meet David Frost: Woodcreek Crossing Builder

Categories: Essex Homes in Columbia SC, Home Buying & Maintenance Tips, New Homes in NE Columbia, News | Posted: September 4, 2015 | Comments Off on Meet David Frost: Woodcreek Crossing Builder

David Frost

Woodcreek Crossing builder David Frost has been with Essex Homes for just three-and-a-half years, but that’s long enough for him to understand that Essex is a unique company with a quality product. When asked about his personal life outside of building, Frost said that he and his family are searching for their own new home, and they’ve narrowed it down to two of Essex Homes’ communities in the greater Columbia area.

Frost and his family have chosen to purchase an Essex home because he recognizes the quality product they are building each and every day. The craftsmanship that goes into each home is unmatched from other large-scale builders, and he points out that these homes are constructed using top vendors. In addition, they’re built with both a sense of urgency and an enormous amount of pride. Frost is also quick to point out that with Essex Homes, it is truly a team effort and not just the work of one individual that makes the homes so great.

One thing Frost notes that makes each Essex home unique is the level of finish that’s put into the homes. He states that these are the closest to custom that buyers can get without anything close to the custom home price tag. At Woodcreek Crossing in particular, where homes are priced from the low $300,000s, buyers can enjoy having the luxury that would be expected when purchasing one of Essex’s top-of-the-line Executive Series homes but at an affordable price, which makes them perfect for second-time buyers and growing families. Frost and his team at Woodcreek Crossing have just completed the brand new, professionally decorated model home, which is now open for touring Monday through Saturday from 11 a.m. until 6 p.m. and Sunday from 1 until 6 p.m.

In his spare time, Frost enjoys daddy-daughter time with his two little girls, catching a football game on Saturday and going to church with his family on Sunday. As an Essex home builder, his hope is that Essex buyers enjoy spending as much time in their home with their families and he does with his.

To learn more about Essex Homes’ offerings in the greater Columbia area, visit or call 844-456-2020.

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Essex Homes Announces New Richland County Community

Categories: Agent News, Essex Homes in Columbia SC, New Communities, News | Posted: August 31, 2015 | Comments Off on Essex Homes Announces New Richland County Community

Essex Homes-1Essex Homes is excited to announce its newest Columbia area community, Woodcreek Crossing. This Elgin community, located within the heart of the exclusive, master-planned golf course community of Woodcreek Farms, will offer single-family homes starting in the low $300,000s. Located in a capital city with a university and military population, Woodcreek Crossing offers the best of all worlds: big city amenities combined with small-town Southern charm and a slow pace of life.

Six different new home designs are available, including one ranch floor plan. These homes will provide 2,704 to 4,299 square feet of living space, with three to six bedrooms and two to five baths. Woodcreek Crossing offers unparalleled natural beauty with its green open spaces and spring-fed lakes, parks, walking trails and 100-acre nature preserve.

bathroomInterested home buyers are invited to tour the beautifully decorated Katherine model home, which is now open. Offering five to six bedrooms and up to four bathrooms, this two-story home features 4,100 to nearly 4,300 square feet of living space, making it the perfect plan for growing families. Features found in this model home include a first floor owner’s suite, formal living room, spacious family room open to the kitchen and a second story playroom or media room.

Homeowners will enjoy the privileges of an exclusive country club with a spacious clubhouse, year-round member gatherings, fine dining, a Tom Fazio 18-hole championship golf course with driving range, a well-stocked pro-shop with a bar and grill, eight tennis courts and a swimming pool. As an added bonus, home buyers can currently take advantage of social membership and HOA incentives at Woodcreek Crossing.

Essex Homes-4Students living at Woodcreek Crossing are zoned to award-winning Richland School District Two, which offers excellent programs in academics, athletics and the arts. In addition, the picturesque community is conveniently located just off of Interstate 20 in northeast Columbia, near great restaurants, grocery stores and the upscale shops of the Villages of Sandhills.

Woodcreek Crossing is open for tours Monday to Saturday from 11 a.m. to 6 p.m. and Sunday from 1 to 6 p.m. or by calling Vickie Proper at 803-240-2149.

For more information about Woodcreek Crossing or any of Essex Homes’ new communities, call 844-456-2020 visit


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Meet Kara Pound: Marketing Coordinator with Essex Homes

Categories: Essex Homes in Charlotte NC, Essex Homes in Columbia SC | Posted: August 25, 2015 | Comments Off on Meet Kara Pound: Marketing Coordinator with Essex Homes

Kara Pound with Essex HomesKara Pound joined Essex Homes in May of this year. As Marketing Coordinator for Essex Homes, she works extensively with graphic design and is the administrator of the website. Her experience and achievements during her career have provided her with a strong foundation and has prepared her well for the upcoming projects at Essex.

We interviewed Kara about her role recently:

What is it like working in new home construction as opposed to civil engineering?

The most notable difference for me is the direct connection to the end user. I have a background and passion for architecture. I love the idea of creating a setting for life, especially one that is so poetic that the people who use it may not even notice it, but daily, the thing you have created influences their lives for the better. A well designed world is my utopia. Be it civil engineering or homebuilding, these fields at their best are designed to bring fluidity and beauty to daily life, which is why I am so strongly attracted to these fields. The key difference between the two is the connection to the people who use our products. It’s a very special feeling to know that Essex’s homes are built with specific people and families in mind. I love that the product we provide will be the stage for so many beautiful personal moments in our homeowners’ lives.

What impact does a strong website have on today’s marketing?

A strong website is the foundation for marketing efforts. An open and user-friendly web presence is key to building trust. It represents a company in the way your home represents you. Its structure and contents are a strong statement to those who enter about the type of person or company you are. Essex Homes is such a wonderful company full of caring people who are dedicated to building quality homes. I’m so excited about the new design we are working on for our website. We are re-conceptualizing the entire site including navigation, content, functionality and overall look. I can’t wait to launch it; I hope that it will express to everyone who visits our site exactly how special this company is!

How does your past experience fit into new home construction?

My previous firm offered design, construction management and inspection services, and at its core, Essex provides the similar services just on a different scale. Unlike creative people who work specifically for graphic design companies, I have worked side-by-side with many people who have very different skills and methods than me. The creative process is exhilarating, but different than the highly technical design process, or the logistics of construction management, or the observance and knowledge required for inspection. I feel like my work processes have benefited from interacting with people who approach projects in such a different way than I do.

What interested you in the Marketing Coordinator position at Essex Homes?

My previous experience focused on business-to-business marketing. I thoroughly enjoyed the work I did, but the challenge of marketing directly to consumers was very enthralling. The homebuilding industry fit happily into my wheelhouse, while still pushing me to grow and learn. I’m very grateful to have been given this opportunity.

What is the benefit of being creative while also being tech-savvy?

It’s the best of both worlds, to have the ideas and the skills to create them. Sometimes I forget how far I have come since I left for college. I have learned so much and can’t wait to learn and do more. Plus, I love that my family has blessed me with a logical mind that still has room for the chaos of creativity. The balance between the two has benefited me tremendously.

What are the newest website trends right now?

I’ve noticed that longer sites that focus on scrolling are becoming more popular. An interesting visual trend is Parallax Scrolling. Usually websites with Parallax Scrolling consist of a long scrolling site in which the text boxes are interspersed with images that extend the full width of the page. When the user scrolls, the images shift at a different rate than the text boxes exposing different parts of the image. This gives the illusion that the image is in the distance. It provides a unique visual experience. In fact, the Windows phone employs this visual on the home screen. I prefer the “form follows function” approach to websites. I love a site that is approachable and easy to use.

What are you enjoying most about working in new construction?

As I mentioned before, I love the impact our company has on our homeowners’ lives. From first-time homeowners to growing families to people who have worked hard and are finally able to purchase a luxury home, the homes we provide bring so much joy into people’s lives. Doctors who deliver babies, people who marry couples and home builders get to be a part of some of the most monumental times in people’s lives. It’s wonderful to consider that in a small way, I’m a part of it all, too.

For more information regarding any of our Essex Homes communities, please call 844-456-2020 or visit us online at

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